A hotel designed for artists and performers is set to open in North London early next year.
Green Rooms takes over a disused Art Deco building in Wood Green – built in 1934 as the showroom and headquarters of The North Metropolitan Power and Electricity Company. It will turn it into a 22-room hotel with a restaurant, bar and exhibition and performance space.
‘There’s nowhere in London that’s specifically for artists to stay, where they can meet each other, practice, perform and stay under one roof,’ says hotel founder, Nick Hartwright. ’Green Rooms will offer all of that’.
Rooms will start at £45 a night at the hotel, which soft launches in March 2016.
Hartwright – who set up The Mill Co. Project, providing studios and workspaces for artists and small creative businesses – worked closely with Hoxton Hotel-founder Kurt Bredenbeck on the project, as well as Haringey Council, who own the site. The hotel has received backing from the Mayor of London’s £9m High Street Fund.
‘The lobby will have a Hoxton Hotel vibe to it where people can hang out, have meetings, work and eat,’ says Hartwright.
Architecture practice SODA is overseeing the building’s conversion, including the introduction of a new bar and restaurant on the ground floor.
SODA will also restore the old boardroom to its former glory, while adding a ‘floating floor’, a lighting rig and soundproofing so that the space can double as an events and rehearsal room.
Green Rooms will offer a monthly programme of events for the community, led by artists and performers staying in the hotel. These will be bolstered by its relationships with some of London’s top cultural institutions, including Somerset House, LIFT, Create London and the Royal Court Theatre.
Clothing brand Folk will furnish the rooms with handmade products from their new homewares range, alongside vintage pieces from the 1930s and 1940s.
‘The building is a really lovely shell,’ says Hartwright. ‘Green Rooms is as much a restoration as it is a new project.’