Jacquemus designed a beach, Christian Louboutin designed a hotel, and now Off White is flexing its hospitality skills this summer with an immersive takeover of Ibiza’s cult beachfront dining spot, Casa Jondal.
Sunbeds, raffia baskets, cushions and towels at the beach club and restaurant are, of course, all emblazoned with the brand’s name, embroidered in Jondal-red stitching, and the graphic, “CAN’T WAIT” – embodying the optimistic spirit of summer.
Off White describes the two-month takeover as ‘an extension’ of its brand – it marks a new capsule collection from Off White, which follows similar design motifs of red embroidery and natural tones and graphic patterns.
It includes tote bags, sarongs, swimwear, and espadrilles – all inspired by Casa Jondal’s beachside location.