Bottega Veneta collaborated with iconic Italian architect and urban planner Gaetano Pesce for its kaleidoscopic Summer ‘23 fashion show with a colourful runway that looks like melted birthday candles.
Creative director Matthieu Blazy imbued his SS23 collection with what he calls ‘perverse banality’, with models embodying characters walking through Pesce’s colourful, ambiguously urban world. Think 1990s normcore, i.e. classic polo shirts with cropped chinos, oversized plaid shirts and leather trousers.
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Guests sat on colourful, moulded resin chairs adorned with graffiti and BV emblems, while the catwalk had a ‘yellow brick road’ feel, doused in Technicolour Dreamcoat hues.
Blazy called it: ‘“The world in a small room”. The idea was really to have the possibility to represent every city with different characters and put them in the landscape of Gaetano,’ he told Vogue.
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