On the market: a 'green plaque' London townhouse, redesigned for the future

The first in a clutch of 16 modern apartments on the site of Mayfair’s oldest home has launched as part of the new 36 & 37 Hertford Street Residences.

Spanning two architecturally significant buildings — a restored Grade II listed Georgian townhouse and a post-war reconstruction reimagined by architecture practice Buckley Gray Yeoman — a two-bedroom apartment has been designed by interiors studio A.London.

Built on the site of what is believed to be Mayfair’s first original mansion, the apartments draw interior inspiration from the area’s prime, luxury style and the more bohemian charm of nearby Shepherd Market.

The debut apartment, comprising two bedrooms over 185 sq m, balances history with the elegance of a modern boutique hotel, layering velvet, honed marble, antique brass and linen against a calm tonal palette with ceiling heights reaching a lofty 3.1m. As a bonus, they offer rare dual-aspect views towards Green Park and Hyde Park.

The launch of the apartment, and indeed plans for the remaining 15, coincides with a pivotal moment for Mayfair, given the rejuvenation of nearby Grosvenor Square gardens – only the fourth redesign in the park’s 300-year history – and the opening of new luxury hotels including The Shepherd Mayfair and The Chancery Rosewood.

The apartment is currently on the market for £5m via Beauchamp Estates, Knight Frank and Savills.