Is there anything more annoying than buying furniture from Ikea only to find it doesn’t suit your apartment?
The Swedish furniture giant has teamed up with Apple to offer a solution to your shopping woes. Ikea Place is an augmented reality app that lets you take products for a virtual spin before you buy them.
Available on iOS 11 at the end of September, Ikea Place will helpsshoppers virtually furnish rooms in their home with objects and accessories from the Ikea catalogue. Snap the space, select the item, and the app will automatically scale it to size based on the room’s dimensions.
Ikea is claiming it will have a 98% accuracy rate, giving the traditional tape measure a serious run for its money. But that’s not all…
‘The AR technology is so precise that you will be able to see the texture of the fabric, as well as how light and shadows are rendered on your furnishings,’ says the company.
Ikea Place is among the first wave of AR apps announced that will work with Apple’s new ARKit technology and operating system. Around 2,000 products will be available in app at launch, with more to follow.
Future updates might even allow consumers to buy product via the app, according to TechCrunch… TBC.
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